+DEV+ More than Marketing

Date: December 26, 2010 10:51 PM
Topic: +DEV+ More than Marketing

More than Marketing

"These commandments...are to be upon your hearts. Impress them on your children...when you sit...when you walk...when you lie down and when you get up" (Deuteronomy 6:6-7).
Scripture Focus: Deuteronomy 6:1-12

These days characters like Barbie and Batman, Strawberry Shortcake and Super-Man appear on everything children use from bicycles to bed sheets. It's hard to buy anything for kids without a famous character on it or its packaging. The clothes they put on, the toys they play with or learn from reinforce their love of that character.

God instructed the Israelite parents to incorporate His character into every aspect of their children's lives. Teaching children about God through daily routines was not a marketing scheme. It was an effective way of passing on the heritage of the fear of the Lord to the following generations.

In the midst of waiting for years for the Promised Land, the Israelites were given these parenting instructions from God. He wanted to be a natural part of their lives while they were waiting so that they would not forget about Him once they arrived in the land. It's natural to talk about a kid's favorite cartoon. It should be just as natural to talk about the One who left an empty tomb.

Insight: Impress God's laws on your mind and His character on your heart. This is how we wait in faith for His promises.